Research Products

Infoholic's Influencer Program(IIP)

Infoholic's Influencer Program(IIP)
IIP is a unique process that enables clients to connect with end-users and build interest in its latest innovation and technologies. The activities help to strengthen the brand and thought leadership. It is a combination of online and offline mechanisms to track effectiveness. As an outcome, a list of prospects can be developed for the initial approach by the client.

Deep Dive Profiling(DDP)

Account Profiling

We support our clients with deep-dive profiling of their prospective customers. Our focused approach highlights specific topics, including prospect customers present IT infrastructure, IT spending, applications installed, existing vendor(s), satisfaction with the present vendor(s), IT challenges, and investment priorities for the shorter- and longer-term period.

Persona Profiling

We support our client's sales team to adopt the right approach to better connect with the prospects. We analyze vital parameters, including personal information, personality profile, professional information, hobbies, interest areas, and different types of models such as DISC and Myers & Briggs Indicators to support the sales team build a strong relationship with the decision-makers within client organizations.

Deep Dive Profiling(DDP)

Battle Card

Battle Card

Battle Card is an exclusive and distinct offering from Infoholic Research in terms of providing competitive insights. It is a quick way to provide an overview of your competitors and see how you stack up against them in crucial performance and value areas.

The exceptional feature of our Battle Card lies in the customization abilities we offer, especially in terms of comparative peer-to-peer analysis of your company with any other organization of your choice. The comparative analysis would cover multiple aspects of your business in relation to your competition.

Please find below a list of all the competitive profiles available for immediate purchase. Alternatively, you can also request for our customized Battle Card for a peer-to-peer comparative analysis.

Market Tracker

In the world of technological innovation, changes are evident, and such changes need to be tracked to take strategic actions for business sustenance. Every aspect of the business tends to generate data these days, and they are extensive. Thus, it is crucial to monitor them, document them, and understand them through a cohesive compilation.

Infoholic Research provides comprehensive, accurate, and timely market data for various key industry verticals through its trackers, offering insightful data, specifically sorted by key segments to assist in such a scenario. Looking at the market dynamism and consistent progression of the market, these trackers are updated on a bi-annual, quarterly, and monthly basis. Our clients have exhibited great reliance on the tracker data that has further supported them in strategic business decisions and visionary planning. These trackers are usually provided to clients in a user-friendly excel format and the form of a dashboard tool.

Reasons you need to have a market tracker:

  • Keeping track of market happenings on a regular basis allows you to design your strategy accordingly, even if they cannot be acted upon immediately.
  • Helps the marketing and sales team to understand the region-wise market demand – stable vs. volatile.
  • Gives confidence in decision making when you have evidence-based data on: Who are the major manufacturers? What is their market share by region? etc.
Market Tracker