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Worldwide Smart Fashion (Clothes and Accessories) Market: By Types (Smart Clothing and Smart Accessories), By Industry Verticals (Sports/Athletics/Fitness Tracker, Healthcare, Military/Defence and Others), By Regions (Americas, Europe, APAC and MEA)- Drivers, Opportunities, Trends and Forecasts: 2016-2022

  • July, 2016
  • Domain: ICT - Verticals,smart technologies,smart technologies
Pages: 140
Tables: 92
Charts: 45
Regions/Countries: 4/4
Companies: 14
Enquiry Hours: 10
  • Get Free 10% Customization in this Report


The wearable devices are considered as the next evolution of IT and textile industries. In 2015, the market experienced a stampede of wearable devices used for face, ears, feet, and wrists. Moreover, with the changing cultural shifts, lifestyle, IT and cyclical attitudes, industries such as fashion, textile, and IT have begun to merge. The smartwatches and activity trackers were the major end-products being sold in the wearable tech world. However, smart fashion is expected to become one of the emerging markets in this field in the next 5 years. This opportunity resulted in the increase in the number of clothing companies to exploit the development and innovative designs. As for now, consumers are interested in using IT and smart textile in the fashion industry, creating opportunities for fashion designers to come up with new innovative ideas to grab the market share and stand out from the competitive industry.

Market Analysis:

The sports industry was the first to start with the smart fashion trend, helping in monitoring emotions, tracking heart rate and much more – without connecting to a mobile phone or smartwatch screen. The “Worldwide Smart Fashion Market” is expected to reach $2,938.9 million by 2022, growing at a CAGR of 117.0% during the forecast period 2016–2022. The market for smart fashion will grow due to its advantages of tracking and monitoring individual health. The majority of the companies are focusing on fitness clothing as they are trying to implement clothes with more number of sensors and applications.

Product Analysis:

The market study of smart fashion will talk about smart clothes and smart accessories. In addition, the report talks about the demography, regions, and industry verticals. The smart clothes market is segmented into T-shirts, undergarments, socks, jackets, shoes, and others. T-shirts segment will hold the majority of the share and is expected to reach $1,074.0 million by 2022. The market for T-shirt is growing as the majority of the wearable devices are being implemented in T-shirts to track and monitor health. The smart accessories market is segmented into jewelry, bags, wallets, and others. The jewelry segment accounts for the majority of the market share, which is expected to reach $89.0 million by 2022, growing at a CAGR of 118.0%.

Regional Analysis:

As per the regional segmentation, the Americas holds the majority market share followed by Western European countries. The wide acceptance of smart clothes and jewelry is the major driver for the growth of the market in these regions. APAC will grow the fastest due to the emergence of small start-ups and improvising in knowledge sharing. MEA is having restrictions to clothes for women, reducing the opportunity for the global providers.

Key Players:

Hexoskin, Ralph Lauren, OmSignal, Athos,   Clothing+, Owlet Baby Care, Sensoria Fitness, AiQ Smart Clothing, Heddoko, Nike, Under Armour, Adidas, Samsung, Catapult Sports

Competitive Analysis:

The study covers and analyzes the “Worldwide Smart Fashion (Clothes and Accessories)” market. Bringing out the complete key insights of the industry, the report aims to provide an opportunity for players to understand the latest trends, current market scenario, government initiatives, and technologies related to the market. In addition, helps the venture capitalist in understanding the companies better and take informed decisions.


1     Industry Outlook
1.1        Introduction
1.2        Industry Overview
1.3        Industry Trends
1.4        PESTLE Analysis

2     Report Outline
2.1        Report Scope
2.2        Report Summary
2.3        Research Methodology
2.4        Report Assumptions

3     Market Snapshot
3.1        Total Addressable Market (TAM)
3.2        Segmented Addressable Market (SAM)
3.3        Related Market
3.3.1     Wearable Security Market

4     Market Outlook
4.1        Overview
4.2        Market Definition – Infoholic Research
4.3        News: Fashion and IT
4.4        Clothes: An Essential Element
4.5        Smart Fashion Survey
4.6        Smart Fashion: Present to Future
4.7        Segmentation
4.8        Porter 5 (Five) Forces

5     Market Characteristics
5.1        Smart Fashion: Value Chain
5.2        Smart Fashion: Ecosystem
5.3        Future of Fashion: Boom or Vein
5.4        Market Dynamics
5.4.1     Drivers    Increase in the number of people concerned regarding their fitness    Improved data accuracy    Rapid market growth in healthcare sector    Growing interest among athletes
5.4.2     Restraints    Security concerns    Integration of two separate ecosystems    Technical challenges    Charging and battery life    No fashion in smart apparels
5.4.3     Opportunities    Integration of data analytics and IoT    Connected clothing
5.5        DRO – Impact Analysis
5.6        Key Stakeholders

6     Industry Verticals: Market Size and Analysis
6.1        Sports/Athletes/Fitness Tracker
6.1.1     Market Size and Analysis
6.1.2     Key Facts
6.1.3     Applications
6.1.4     Major Offerings
6.2        Healthcare
6.2.1     Market Size and Analysis
6.2.2     Key Facts
6.2.3     Applications

6.2.4     Key Offerings
6.3        Military/Defence
6.3.1     Market Size and Analysis
6.3.2     Key Facts
6.3.3     Applications
6.3.4     Key Offerings
6.4        Others

7     Types: Market Size and Analysis
7.1        Overview
7.2        Smart Clothing
7.2.1     Market Size and Analysis
7.2.2     Smart Clothing Segmentation by Types
7.3        Smart Accessories
7.3.1     Market Size and Analysis
7.3.2     Smart Accessories Segmentation by Types
7.3.3     Smart Accessories Segmentation by Demography

8     Regions: Market Size and Analysis
8.1        Overview
8.2        Americas
8.2.1     Market Size and Analysis
8.2.2     DRO for Americas
8.2.3     Key Facts
8.3        Europe
8.3.1     Market Size and Analysis
8.3.2     DRO for Europe
8.3.3     Key Facts
8.4        APAC
8.4.1     DRO for APAC
8.4.2     Key Facts
8.5        MEA
8.5.1     DRO
8.5.2     Key Facts

9     Competitive Landscape
9.1        Overview
9.2        Hexoskin
9.3        Ralph Lauren
9.4        OmSignal
9.5        Athos
9.6        Clothing+
9.7        Owlet Baby Care
9.8        Sensoria Fitness
9.9        AiQ Smart Clothing
9.10     Heddoko
9.11     Nike
9.12     Under Armour
9.13     Adidas
9.14     Samsung
9.15     Catapult Sports

10   Vendor Profiles
10.1     Ralph Lauren Corp.
10.1.1  Overview
10.1.2  Business Units
10.1.3  Geographic Revenue
10.1.4  Business Focus
10.1.5  SWOT Analysis
10.1.6  Business Strategy
10.2     Athos (Mad Apparel Inc.)
10.2.1  Overview
10.2.2  Product Portfolio
10.2.3  Geographic Presence
10.2.4  Business Focus
10.2.5  SWOT Analysis
10.2.6  Business Strategy
10.3     Nike Inc.
10.3.1  Overview
10.3.2  Business Units
10.3.3  Geographic Revenue
10.3.4  Business Focus
10.3.5  SWOT Analysis
10.3.6  Business Strategy
10.4     Hexoskin
10.4.1  Overview
10.4.2  Product Portfolio
10.4.3  Geographic Presence
10.4.4  Business Focus
10.4.5  SWOT Analysis
10.4.6  Business Strategy
10.5     OmSignal, Inc.
10.5.1  Overview
10.5.2  Product Portfolio
10.5.3  Geographic Presence
10.5.4  Business Focus
10.5.5  SWOT Analysis
10.5.6  Business Strategy
10.6     Owlet Baby Care
10.6.1  Overview
10.6.2  Product Features
10.6.3  Geographic Presence
10.6.4  Business Focus
10.6.5  SWOT Analysis
10.6.6  Business Strategy
10.7     Lumo Bodytech, Inc.
10.7.1  Overview
10.7.2  Business Units
10.7.3  Geographic Presence
10.7.4  Business Focus
10.7.5  SWOT Analysis
10.7.6  Business Strategy
10.8     Heddoko
10.8.1  Overview
10.8.2  Business Units
10.8.3  Geographic Presence
10.8.4  Business Focus
10.8.5  SWOT Analysis
10.8.6  Business Strategy
10.9     Sensoria Inc.
10.9.1  Overview
10.9.2  Product Portfolio
10.9.3  Geographic Presence
10.9.4  Business Focus
10.9.5  SWOT Analysis
10.9.6  Business Strategy
10.10  Catapult Group International Ltd.
10.10.1 Overview
10.10.2 Business Units
10.10.3 Geographic Revenue
10.10.4 Business Focus
10.10.5 SWOT Analysis
10.10.6 Business Strategy
10.11  Clothing+ (Jabil Circuit, Inc.)
10.11.1 Overview
10.11.2 Business Units
10.11.3 Geographic Revenue
10.11.4 Business Focus
10.11.5 SWOT Analysis
10.11.6 Business Strategy
10.12  Adidas Group
10.12.1 Overview
10.12.2 Business Units
10.12.3 Geographic Revenue
10.12.4 Business Focus
10.12.5 SWOT Analysis
10.12.6 Business Strategy
10.13  AiQ Smart Clothing Ltd.
10.13.1 Overview
10.13.2 Business Units
10.13.3 Geographic Presence
10.13.5 SWOT Analysis
10.13.6 Business Strategy
10.14  Under Armour, Inc.
10.14.1 Overview
10.14.2 Product Portfolio
10.14.3 Geographic Revenue
10.14.4 Business Focus
10.14.5 SWOT Analysis
10.14.6 Business Strategy



Research Framework

Infoholic research works on a holistic 360° approach in order to deliver high quality, validated and reliable information in our market reports. The Market estimation and forecasting involves following steps:

  • Data Collation (Primary & Secondary)
  • In-house Estimation (Based on proprietary data bases and Models)
  • Market Triangulation
  • Forecasting

Market related information is congregated from both primary and secondary sources.

Primary sources

involved participants from all global stakeholders such as Solution providers, service providers, Industry associations, thought leaders etc. across levels such as CXOs, VPs and managers. Plus, our in-house industry experts having decades of industry experience contribute their consulting and advisory services.

Secondary sources

include public sources such as regulatory frameworks, government IT spending, government demographic indicators, industry association statistics, and company publications along with paid sources such as Factiva, OneSource, Bloomberg among others.

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