New Partnerships to Address the Emerging Opportunities in Enterprise of Things

Despite increasing the productivity, mobility solution providers are focusing on offering multi-pronged mobile strategy and mobility specific modern systems to offer greater portability to its customers. As enterprises are moving towards synchronizing complete access control of all the systems, end-point security becomes necessary. Safeguarding enterprise from cyber attacks has always been a pain-point to security & risk professionals, adding to the growing number of personal devices at work. Use of personal devices at workplace without necessary security measures has become a potential threat especially when users download mobile applications and personal content. Often, mobile applications that are downloaded from official app stores have turned to be a window that could allow malware into an enterprise environment.

Measures to be taken to avoid vulnerability of devices at workplace:

  • Requirement of two factor authentication for devices
  • Using biometrics to prevent losing of confidential information in an organization
  • Awareness about malware protection techniques

The growing cybersecurity budgets of enterprises is fostering partnerships between mobility security providers and device OEMs. The partnership between Samsung Electronics and BlackBerry is a prime example, which aims at bringing integrated solutions to accelerate enterprise of things environment, and thus enhance their digital transformation solutions.

Samsung is one of the largest supplier of mobility and hardware solutions to enterprises. The company offers a wide range of products, such as smartphones, tablets, wearables, single glass plane, Samsung DeX Station and others. The partnership with BlackBerry is more likely to enhance endpoint security and management services of Samsung by leveraging BlackBerry’s Endpoint Management platform.

As a part of this partnership, Samsung’s enterprise mobility devices will be paired with BlackBerry’s enterprise solutions, and enterprises will benefit from manging their devices and apps through BlackBerry Universal Endpoint Management (UEM) platform. This will benefit enterprises with efficient management of personal and enterprise devices, prevention of data leakages, corporate-only use model, eliminating the need for a private VPN, managing device firmware updates, periodically test and validate vulnerability of devices and others. Moving forward the companies are expected to offer large-scale digital transformation solutions for enterprises.

Analyst view point: The partnership between Samsung Electronics and BlackBerry is one of the largest partnerships in enterprise of things and security environment. BlackBerry, which was a leading mobile devices maker has shifted its focus to enterprise security after the downfall of its smartphone segment. Currently, the company is moving towards becoming a significant supplier of professional services including enterprise mobility, cyber security, end-point management, device collaboration to enterprises. The partnership with Samsung Electronics, a global leading android smartphone provider, will make BlackBerry’s endpoint management platform more reachable to the wide customer base of Samsung devices across industries. Samsung will also receive advanced security to its DeX Station, which will increase the adoption of Samsung devices for enterprise users. Going forward BlackBerry is likely to expand its partnerships with enterprise device providers to expand its customer base.

– Srujan
ICT Market Research Analyst
Infoholic Research