Video Streaming Market- Global Drivers, Trends, and Forecast to 2021
- August, 2015
- Domain: ICT - Telecommunications
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Streaming video is a process in which content is sent over internet in compressed form and displayed in real time, the content (video or audio) can be played immediately rather than being saved to the hard drive. With streaming video, user does not have to wait to download a file to play it, the media is sent in continuous streams of data and played as it arrives. The user requires a player to uncompressed the received data and then sends the video data to display and audio data to speakers. Video streaming requires source media (video camera, audio interface, screen capture software), an encoder to digitize the content, a media publisher, and delivery network to distribute and deliver the content.
The streaming video provides with benefits of instant playback of files and protection from piracy thus, securing the content from being copied by the users. The streaming videos require higher bandwidth for display and are available only online which inhibits the market. Major streaming video technologies include RealSystem G2 from RealNetwork, Microsoft Windows Media Technologies, and VDO. Live streaming is particularly effective with highly engaged audiences that are not in physical proximity of the events.
Some of the players present in the market are Akmai Technologies, Amazon Web Services, Netflix, Ustream, Adobe System, Cisco System., Apple, Google Microsoft, Hulu, Kaltura and Highwinds Networks. Twitter is also getting into live video and has introduced 360-degree live streams. North America has been a significant market for video streaming due to services being used by players for marketing and branding of products and company. Asia pacific is witnessing faster growth with Singapore and Australia being major contributors. China’s live streaming market size exceeded 3.6 billion in 2016.
The study covers and analyses the “Video Streaming Market”. Bringing out the complete key insights of the industry, the report aims to provide an opportunity for players to understand the latest trends, current market scenario, government initiatives, and technologies related to the market. In addition, helps the venture capitalist in understanding the companies better and take informed decisions.
1.1 Industry Overview
1.2 Industry Trends
1.3 PESTEL Analysis
2 Report Outline
2.1 Report Scope
2.2 Report Summary
2.3 Research Methodology
2.4 Report Assumptions
3 Market Snapshot
3.1 Total Addressable Market (TAM)
3.2 Segmented Addressable Market (SAM)
3.3 SAM as a Segment of TAM
3.4 Related Markets
4 Market Outlook
4.1 Overview
4.2 Ecosystem
4.3 Segmentation
4.4 Porter 5 (Five) Forces
5 Market Characteristics
5.1 Market Trends
5.2 Value Chain
5.3 Market Dynamics
5.3.1 Drivers
5.3.2 Restraints
5.3.3 Opportunities
5.4 DRO – Impact Analysis
5.5 Key Stakeholders
6 Deployment Model: Market Size and Analysis
6.1 Overview
6.2 Cloud
6.3 On premise
7 User type: Market Size and Analysis
7.1 Overview
7.2 Large enterprise
7.3 Small & personal offices
7.4 Small & medium enterprise
8 Revenue model: Market Size and Analysis
8.1 Overview
8.2 Rental
8.3 Subscription
8.4 Advertisement
8.5 Retail
9 Verticals: Market Size and Analysis
9.1 Overview
9.2 BFSI
9.3 IT & Telecom
9.4 Healthcare
9.5 Retail
9.6 Manufacturing
9.7 Others
10 Platform: Market Size and Analysis
10.1 Overview
10.2 Laptops & desktops
10.3 Smartphones & tablets
10.4 Gaming consoles
10.5 Smart TV
11 Streaming type: Market Size and Analysis
11.1 Overview
11.2 Live video streami
11.3 Non linear video streaming
12 Solution type: Market Size & Analysis
12.1 Overview
12.2 Pay TV
12.3 Over the top
12.4 Internet protocol television
13 Services: Market Size and Analysis
13.1 Overview
13.2 Consulting services
13.3 Managed services
13.4 Support & training
14 Regions: Market Size and Analysis
14.1 Overview
14.2 Americas
14.3 Europe
14.4 Asia Pacific
14.5 MEA
15 Competitive Analysis
15.1 Overview
15.2 Akmai Technologies
15.3 Amazon Web Services
15.4 Netflix
15.5 Ustream
Includes other major vendors
16 Vendor Profiles*
16.1 Akmai Technologies
16.2 Amazon Web Services
16.3 Netflix
16.4 Ustream
Includes other major vendors
17 Companies to Watch for #
18 Expert’s Views
Annexure
Abbreviations
* Vendor profiles will include: overview, business units, geographical revenue, recent developments, business focus, SWOT, and business strategy
# Companies to watch for will include small private players present in the market
Research Framework
Infoholic research works on a holistic 360° approach in order to deliver high quality, validated and reliable information in our market reports. The Market estimation and forecasting involves following steps:
- Data Collation (Primary & Secondary)
- In-house Estimation (Based on proprietary data bases and Models)
- Market Triangulation
- Forecasting
Market related information is congregated from both primary and secondary sources.
Primary sources
involved participants from all global stakeholders such as Solution providers, service providers, Industry associations, thought leaders etc. across levels such as CXOs, VPs and managers. Plus, our in-house industry experts having decades of industry experience contribute their consulting and advisory services.
Secondary sources
include public sources such as regulatory frameworks, government IT spending, government demographic indicators, industry association statistics, and company publications along with paid sources such as Factiva, OneSource, Bloomberg among others.
