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Top 12 Mistakes to Avoid in Market Research
May, 2018

Starting a new business or expanding a new product line requires taking risks and is a necessary component for success. With limited resources and an exceptionally competitive market, entrepreneurs know risk needs to be aptly calculated. Employing market research helps you sort out the risks involved.The benefits of market research for any business range from finding hidden niches and preserving capital to building customer loyalty and identifying more business opportunities with existing customers.B [...]

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Are Apple’s Strategies Hiding in Hind Sight?
May, 2018

The Context They are the disruptors! They are the forerunner of innovation revolution. They own a market capitalisation of USD 914.461 Billion (as on 8th May 2018). Yes, we are talking about the brainchild of Steve Jobs – Apple. On May 1, 2018, the company released its second quarter results which touched $61.1 billion, indicating an increase of 16% from the second quarter of 2017. This is indeed a substantial rise looking at the meagre 4% rise of Q2 2017 results from [...]

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Digitizing Human Thoughts
May, 2018

The need for humans to multitask in different situations has made it necessary to have a device that can communicate with the user in a seamless manner without any voice requirement or external assistance from other people.A prototype headset designed by students at MIT Media Lab named

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Self Service Vending Machines to Facilitate Online Orders
May, 2018

The Retail sector is pushing for technology that can help customers order online and save money on shipping. Wal-Mart’s self service vending machines installed across their stores is the first step towards achieving this goal, wherein customers order items online and pick them at stores by using their phone to scan the barcode items. It has plans to expand this facility by adding close to 700 pickup towers by 2020 making it available to almost 50% of country’s population.Innovative order and deliver [...]

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Software Testing on Cloud - Testing as a Service (TaaS)
May, 2018

Cloud is now omnipresent and there is no escaping from its influence. Companies are outsourcing their testing service models to provide quality service, compliance or user-experience testing by third-parties for your applications. Testing as a Service (TaaS) is great for applications with repeatable tasks and for testing systems before a full-scale deployment or upgrade. After all, if something goes wrong, it is always better to find that out before your end-users do.Companies can make or break their business plans if they c [...]

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What Should Not be Connected in this Connected World?
April, 2018

Do you find it to be an unconnected question at the very first instance? To answer that better, we quote Tom Hodgkinson – a British author who says, “All of our technology is completely unnecessary to a happy life”.  We dream of a future, we dream of disruption, we broadly dream of a disrupted future and the enabler to that is technology. Technology today has given us the gift of a connected world; allowing us to stretch our imaginations to a level where all devices and systems are interconnected. But is that stopping us [...]

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Automated Analytics - Future Necessity for Predictive Analytics
April, 2018

Automated Analytics, is a new category of analytics. Here automated action is carried out on the analytic results. More particularly, Automated Predictive Analytics are services that allow data scientists to upload data and rapidly build predictive or descriptive models with a minimum of data science knowledge.In the real world, data are generated from multiple channels and forms (structured and unstructured). Analyzing and predicting models that are applied by various analytical tools are time consuming and require exp [...]

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Coinciding Technology with Sleep Science
April, 2018

A sound sleep is important to everyone as it increases the ability to focus more and at the same time boosts alertness. Smart sleep devices are the new addition to multiple smart digital platforms and intelligent solutions that are introduced in the market to provide consumer’s insights about their health by combining technology, people and data.Most of the sleep tracking devices tracks user parameters like heart rate, breathing frequency along with brain activity which helps to monitor sleeping habits. But, the real d [...]

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Robots to Interview and Hire People for Jobs
April, 2018

In the coming years, Robots will not only outsmart humans as peers but will also interview them for jobs. The robot named Vera developed by St Petersburg-based Company Stratford will use artificial intelligence (AI) techniques to interview job candidates. The company states it has more than 250 clients including fortune 500 companies in their bucket.Large numbers of enterprises are opting for artificial intelligence to streamline their hiring process as robots can i [...]

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How Digital Twin will Change the Face of Manufacturing?
March, 2018

The global manufacturing industry has started adopting more reliable digital technologies in the recent years. These digital technologies are helping the companies to reduce their operational costs, and thus, increase their efficiency. The rising demand for digital technologies in the manufacturing industry is driving the next generation of factories called, smart factories. These digital technologies promote shorter production cycles, which improves the productivity of the plant.One of the emerging digital technologies is d [...]

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