15 Market Research Tools That Will Boost Your Output

Since ancient times man used tools to make his work easy. Now we have reached an eon that human beings will be termed as incomplete without these tools. In every aspect of our lives, we can see the effect and impact the tools have dented. And it is not...

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7 Benefits of Digital Market Research Techniques Over Traditional methodologies!

Technology has shifted world business towards a new skyline. This is reflected in production, marketing, management and even in market research domain. The practice of Market research in its early days, implemented traditional practices. Survey, observational research and focus group are the stalwart methods of traditional market research and...

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10 Reasons Why Market Research is Important for Today’s Business!

The topic or question mentioned above, holds the holy grail in making a business successful or failure in 21st century! With monopoly long gone and technology advancement touching the sky, the term ‘Market Research’ makes it imperative for business houses to get their hands dirty with. This gives the...

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Sustainable Ecosystem of SMART Cities – Reforming Citizens to Netizens

The much heard and familiar concept of ‘Smart Cities’ is sprung from the idea of ‘Smarter people’, ‘smarter technologies’ leading to a ‘Smarter World’.Smart city concept is the saddle for the country where smart citizens will lead and participate more than before by changing behaviours, efficient practices and smarter...

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Redefining Healthcare With Internet Of Things

Internet of Things is probably the biggest news floating in the technology world. The concept undoubtedly is to bring a revolution in the coming years. There has been innumerable predictions about how the ‘Internet of Things’ is going to make the world a better place to live in- to...

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